From startup to growth mode: Highspring helps Mamava scale its technology strategy

The challenge

After years of operating in a fast-paced startup mode, Mamava—a Vermont-based company that provides lactation infrastructure and support for both physical and digital products—needed a more mature, forward-looking technology strategy. Their footprint had grown significantly, spanning cloud infrastructure, mobile apps, IoT-connected devices, a web-based management portal, and multiple third-party integrations. But without a clear maintenance plan, Mamava was constantly reacting to mandatory platform upgrades and technical issues that delayed releases and pulled engineers away from feature development. Mamava needed a smarter approach to support their long-term growth.

Our solution

Highspring helped Mamava shift from reactive development to strategic planning. They introduced a bi-monthly platform audit meeting, giving engineers a consistent way to flag and plan for upcoming maintenance needs before they became urgent. The team also increased the automation for Mamava’s mobile app builds to cut down on manual work. To improve stability, they added server alerts to flag outages and traffic spikes, created indexes in Mamava’s database to resolve performance bottlenecks, and set up targeted notifications to internal teams that reduced downtime and sped up issue resolution. 

Our impact

By strengthening Mamava’s infrastructure and development processes, Highspring shifted from a tech support role to a long-term strategic partner. Today, Mamava plans technical maintenance 12 to 18 months in advance, giving engineers more time to focus on feature development. Improved automation saves the team four hours each sprint and catches errors before manual testing even begins, all while releases consistently go out on time and under budget. Highspring is also supporting Mamava’s latest efforts to expand the functionality and support within their parent-facing app. 

To learn about Mamava and their story click here.

Working with Highspring has been a game-changer for our team. Their deep technical expertise, responsiveness, and commitment to quality have consistently delivered results, allowing us to achieve our objectives. They have truly become a trusted development partner, providing the support we need to scale and innovate confidently.

VanessaMamava Chief Product Officer